The wheels were rather scruffy so I removed them from the car cleaned them and then flatted them back with a scotch pad. I filled any dings with body filler, sanded back and primed as needed. I used Simoniz silver wheel paint which is a really good match for the original and very cost effective. A quick coat of laquer and they were done, I was more than pleased with the finished article.
A pack of playing cards makes a very easy tool for masking the tyre without having to break the bead.